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Tanishq goes traditional and contemporary in Karama

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India’s most trusted jewellery brand is now open in the lively, multicultural neighbourhood of Karama.

Residents who live and work in the vicinity can enjoy Tanishq’s superior craftsmanship, exclusive designs, and unmatched product quality at their doorstep at the brand’s newest store in Karama Center Shopping Mall.

The fourth Tanishq outlet in Dubai was inaugurated yesterday by CK Venkataraman, Managing Director, Titan Company Limited. Also present were Kuruvilla Markose, CEO – International Business Division, Titan Company Ltd, Vandana Bhalla, Marketing Head – International Business Division, Titan Company Ltd and Aditya Singh, Head – Jewellery International Business at Titan Company Limited.

“This has already been a landmark year for Tanishq in the UAE. We opened new stores, including a shop-in-shop at Dubai Mall, showcasing differentiated designs and delivering unparalleled customer service. We have been enjoying a good customer response and good sales during the traditionally busy period of Eid and Akshaya Tritiya. Tanishq Karama is another feather in our cap, and with the expansion into Abu Dhabi just around the corner, we are excited to sustain the momentum,” said Kuruvilla Markose, CEO – International Business Division, Titan Company Ltd, at the opening.

Combining traditional with contemporary, Tanishq’s beautifully designed 2700 square-foot Karama store houses exclusive jewellery collections in 18K and 22K gold and diamonds, solitaires, kundan, polki, and coloured stones. Inspired by the architecture and temples of South India, the store’s interiors are equally noteworthy.

As always Tanishq’s highly trained, multi-lingual, and knowledgeable team will be on hand to guide customers and help them make smart, informed purchases that they can enjoy for generations to come.

 “Our increased footprint in the UAE has allowed us to gain major insight into this market and truly understand the diversity of the audience here and their specific wants and needs. We chose a location for our new store in Karama and have ensured that the look and feel as well as the product mix in-store resonates with regular jewellery buyers as well as the dynamic younger generation who call this part of town home,” said Aditya Singh, Head – Jewellery International Business at Titan Company Limited.

Courtesy: Retail Jeweller World News

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